WWE Announces Multi-Year Licensing Deal With St. Bonaventure University Athletics, Unveils Legacy Title Belts
12/12/2024 01:14 PM
WWE continues to churn out custom WWE Legacy Championship title belts for various sports organizations and teams.
On Thursday morning, they added another one to the list.
WWE.com released the following announcement today to unveil the new St. Bonaventure WWE Legacy Championship Title Belts as part of a multi-year licensing deal between WWE and St. Bonaventure University Athletics:
WWE unveils St. Bonaventure Legacy Title Belts
December 12, 2024 – WWE today unveiled St. Bonaventure-inspired WWE legacy title belts featuring the official colors and branding of the Bonnies as part of a multi-year licensing deal struck by St. Bonaventure University Athletics and WWE.
The officially licensed product is now available for pre-order at WWEShop.com and Fanatics.com. St. Bonaventure joins such institutions as Notre Dame, Michigan, LSU, Texas, Penn State and Florida with WWE legacy title belt partnerships.
The partnership includes potential Name Image and Likeness (NIL) opportunities for St. Bonaventure's men's basketball players and student-athletes.
"Our goal is to help connect St. Bonaventure athletics with best-in-class brands like WWE," St. Bonaventure men's basketball general manager Adrian Wojnarowski said. "Our fans will love the Bonnies-inspired championship title belts, and our student-athletes will be the beneficiaries of the opportunities that come from our alignment with WWE."
"Woj instinctively understands the intersection of basketball and popular culture. We believe his know how will help bring St. Bonaventure to new heights and we're excited to be part of their journey," said WWE President Nick Khan.
The legacy WWE title belt features custom side plates emblazoned with the recently refreshed marks that honor the proud tradition of St. Bonaventure athletics.
Everything my friend and WWE president Nick Khan touches turns to gold – including our new line of St. Bonaventure-inspired WWE legacy belts. Bonnies basketball is proud to begin a partnership joining us with the likes of Michigan, Georgia, Notre Dame. https://t.co/gx7biiZCXl
— Adrian Wojnarowski (@wojespn) December 12, 2024
WWE today unveiled St. Bonaventure-inspired WWE legacy title belts featuring the official colors and branding of the Bonnies as part of a multi-year licensing deal struck by @GoBonnies and WWE! @wojespn
MORE INFO: https://t.co/CCicwNqI5fpic.twitter.com/rqnbyTIslR
— WWE (@WWE) December 12, 2024
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