Why Bryson DeChambeau will be looking different in 2025
12/28/2024 10:00 AM
Sporting giant Reebok has not been part of the golf scene for several years but we will be seeing plenty of it with the news that Bryson DeChambeau will be the face of their new range.
The US Open champion and his LIV Golf team, Crushers GC, have announced a long-term deal which will see them as the clothing and footwear sponsor of the quartet which includes Paul Casey, Charles Howell III and Anirban Lahiri.
The team will be decked out in head-to-toe Reebok clothing and shoes and will be available at Reebok.com as well as the LIV Golf merchandise tents.
Previously the company worked with Greg Norman as they licensed his shark logo to create the Norman brand that is still available while they also had John Daly in that green sweatshirt at The Open in St Andrews in 1995.
The focus will be on accessibly-priced products for those beginning in golf along with supporting those with limited access to the game.
"I'm proud to partner with Reebok to usher in the brand's return to golf. When looking for a partner for Crushers GC, we wanted to find a brand that aligns with our vision for golf's future and has the ability to increase visibility of the game around the world, and Reebok was the perfect fit," said DeChambeau.
"With a great legacy in disrupting sport culture, I'm excited to see what we can do together to push the sport of golf to new heights."
Reebok x Bryson DeChambeau x Crushers GC
To tee off the official relaunch of Reebok Golf, we are excited to welcome Major Champion, @brysondech and his LIV Golf team @Crushers_GC to the brand. This is just the beginning.We'll see you on the links this March pic.twitter.com/L37nbTuKyw
— Reebok (@Reebok) December 13, 2024
The American was part of a promotional video which showed him smashing golf balls through a piece of cardboard before revealing the Reebok logo.
Part of the brand’s re-entry will see the introduction of the Nano Golf shoe while DeChambeau will be seen training in the brand’s premier performance offerings including the Nano X4 Training Shoes and FloatZig 1.
DeChambeau has previously worn a variety of shoes and he won at Pinehurst in a pair of FootJoy HyperFlex Carbons. Clothing wise he has been most recently seen in Stitch Golf which is known for its luxury offerings.
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